Top 5 Fashion Games on iOS in the Middle East: Q2 2022 Performance

During the second quarter of 2022, the top 5 fashion games on iOS in the Middle East displayed varied performance trends in terms of weekly downloads, revenue, and active users. Here's a detailed look at the metrics for each game.

Makeup Artist: Makeup Games from Beauty salon Studio saw a notable fluctuation in weekly revenue, peaking at around $2.6K in the final week of June. The game exhibited consistent weekly downloads, with a high point of 16.5K in early April. Weekly active users remained relatively stable, ranging from 19.9K to 32.3K throughout the quarter.

Project Makeover by Magic Tavern, Inc. experienced a peak in weekly revenue at approximately $31K in mid-April, followed by a gradual decline to around $19K by the end of June. Weekly downloads showed a significant increase towards the end of the quarter, reaching 14.6K in late June. The game maintained a robust base of active users, with numbers fluctuating between 141K and 178K.

Dream Wedding! from MagicLab, which was released in late April 2022, had a strong start with weekly downloads peaking at 24.7K in mid-June. Active users also saw a substantial rise, growing from 5.8K in late April to 40.9K by mid-June.

Vlinder Fashion Queen Dress Up by 丹 苏, launched in late February 2022, showed impressive growth in weekly downloads, reaching up to 17.4K in early May. The game also saw a steady increase in active users, peaking at 25K in mid-June before stabilizing around 21K to 25K towards the end of the quarter.

Hair Challenge from Rollic Games recorded modest weekly downloads, with numbers peaking at 10.9K in early May. Active users remained relatively stable, ranging from 71K to 84K throughout the quarter.

These insights highlight the dynamic performance of fashion games on the iOS platform in the Middle East during Q2 2022. For more detailed insights and data, visit Sensor Tower.